During my time at Vehlo, the company had acquired over 14 brands that specialized in Automotive SaaS. My main task was to oversee and assist each company in a structured rebrand. Each rebrand would typically require an updated logo design, properly formatted brand standards, digital and print asset restructure and updated or entirely new websites.

Each rebrand culminated in increased customer excitement, retention and brand trust. I was the sole creative at Vehlo, so all assets, websites, collateral and branding was designed, pitched and implemented entirely by me, alongside the marketing director and company executives.